In the world of luxury, perception is everything. A brand’s ability to command loyalty, admiration, and desirability stems not only from the quality of its product but also from the way it is presented. Every visual element in an advertising
Campaigns
Thrilled to be selected for Lürzer’s Archive 200 Best Digital Artists 23/24, a prestigious publication recognizing the world’s top talents in advertising. This recognition highlights our team’s creativity, technical expertise, and commitment to producing top-tier advertising campaigns. Our inclusion in this prestigious
The client commissioned us to film promotional videos for 8 luxury tequilas. The focus of the campaign was simplicity and elegance, fine tuned to inspire a high-end audience. El cliente nos encargó filmar videos promocionales de 8 tequilas de lujo.
We were tasked to film the product shot ending scene of the TV commercial. The elaborate camera movement we suggested to transition in situ from one background to another could be only achieved via motion control techniques. Fuimos encargado de
Every audiovisual project is different. In the end, what matters is how beautiful the visual is and how impactful it is in the eyes of the audience. In this print ad campaign for Tequila 1800, we opted to generate the
Seeking perfect integration in between the different visual elements of the campaign, we brought part of the post-production of this project into pre-production. Buscando la perfecta integración entre los diferentes elementos visuales de la campaña, llevamos parte de la postproducción
A few years back, Diageo commissioned me to shoot a J&B ad campaign in collaboration with FCB Mexico. This campaign revolved around playing with the logo and paint splashes. We went the organic route by throwing paint manually on volumetric
PhaseOne invited me to give a webinar titled “A photographic journey between artistic and commercial projects with Jean Bérard” about my work for its global spanish-speaking audience. PhaseOne is most probably one of the finest professional camera makers there is.
Campaign for the Reserva de la Familia tequila of Casa Cuervo. Location photos Studio photos Video Final layouts Check the portfolio @ the assignment website
Client: DiageoAgency: La Doble VidaPhotographer: Jean BerardProduction & Retouching: Jean Berard Studio View the project at the assignment website
Client: T-falAgency: Agencia iPhotographer: Jean BerardProduction & Retouching: Jean Berard Studio View the project at the assignment website
Fresh new AD campaign we made for JW Black. Multiple shot of whisky splashes were used to create the final composite. The key visual needed to be focused on taste and have an organic feel.
The AD campaign we produced for Matusalem 23 just aired! The creative concept was very interesting for us to realise organically. Client: Casa Cuervo. Agency: Grey.
Here is the latest Don Julio campaign we did. Client: Diageo. Agency: La Doble Vida. And the backstage…
Shoot of the entire product range of Bonafont Levité, Juice and Natural. One of the project challenge was to generate real transparencies of the bottles so they can be used on any type of backgrounds.
AD campaign we realised for Tequila 1800 based on one of Jean’s fine art project. Client: Casa Cuervo. AD Agency: Flock Agency.
Fashion Ad campaign for Nine West FW15, we shot in Antara and Masaryk, Polanco, Mexico City. Client: Nine West AD agency: Integer Backstage:
Here is one of the latest campaign we did for Volkswagen with DDB agency. The nice detail is we produced it in the Mexican hometown of VW in Puebla. The final layout: The making of:
One of the latest fashion campaign we did on the theme of powder explosion. Client: Coppel. Agency: -101. Close-up: Bigger on: www.jbfotografia.com www.jeanberard.com Feedback always appreciated. Thanks!
Campaign with splashes we did for Danone. AD agency: Young & Rubicam México. Check it in our portfolio!
This campaign we shot a few month ago can be seen in GQ Mexico – march and april.
Campaign for a new brand of jewellery. Great collaboration with the client and strong commitment to quality helped to produce incredible material and succeed in positioning the brand as aspirational.
Visible all over Mexico City and the Mexican Republic… Client: Secretaria de Desarrollo Turistico de Guanajuato Client: Ballantine’s – Casa Pedro Domecq, Pernod Ricard México Client: Mars – BBDO
